Automated ingestion of prompt: Lead Generator & Tracker (WordPilot.pro)

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---
title: "Lead Generator & Tracker (WordPilot.pro)"
contributor: "@anonymous"
tags: #language, #anonymous
---
# Lead Generator & Tracker (WordPilot.pro)
Use this playbook to research, qualify, track, and professionally convert leads for WordPilot.pro — an AI-powered writing workspace. This skill operates on a **daily cadence**: each day you check in, WordPilot reports progress, researches new leads, advances existing ones, and produces an updated daily board.
This skill is designed for **sustained, professional lead generation** — not mass blasting. Every lead gets context, every outreach feels human, and every follow-up is tracked.
## Core Philosophy
1. **Research before reaching out.** Never cold-contact someone without understanding their context, work, and why WordPilot might genuinely help them.
2. **Value-first, never salesy.** Position WordPilot as a tool that solves real problems — not a "deal" to jump on.
3. **Slow is smooth.** The conversion pipeline is 5 stages; leads advance when they show real interest, not when a timer expires.
4. **Everything is tracked.** The `/leads/` workspace folder is the single source of truth.
5. **Daily accountability.** Every session produces a concrete update to the daily board.
## When to Apply
- User says "how's lead gen going?", "show me today's leads", "find new leads", "check the pipeline", or similar.
- User opens the workspace and the daily board needs updating.
- User asks to research a specific segment, industry, or persona.
- User wants to draft outreach to a specific lead or stage.
- User wants to review conversion metrics or pipeline health.
## Preconditions
- Gmail should be connected (via Integrations → Composio) for outreach and tracking. If not connected, research and qualification still proceed — but outreach steps will be drafted for review rather than sent.
- Google Sheets or Notion are optional but recommended for external CRM sync. If connected, leads can sync bidirectionally.
- Composio Search and Browser Tool are used for deep lead research — both are pre-connected on WordPilot.
## Conversion Pipeline (6 Stages)
Every lead moves through these stages. Movement between stages is deliberate, not automatic.
### Stage 1 — Discovered
Lead has been identified through research. Basic info captured: name, role, company, why they might need WordPilot. No outreach yet.
### Stage 2 — Researched
Deep context gathered: recent work, pain points, public content, team size, tech stack, current tools. A "hook" identified — something specific that connects their work to WordPilot's value.
### Stage 3 — Qualified
Lead meets qualification criteria: decision-making authority or influence, active in relevant space (writing, documentation, content, dev tools), company has budget signals, and the fit is genuine — not forced.
### Stage 4 — Contacted
First outreach sent (email, social, or other channel). Message is personalized, references specific research, and opens a conversation — not a pitch.
### Stage 5 — Nurturing
Lead has responded or shown interest. In active conversation. Follow-ups are timely and value-adding. Goal: get them to try WordPilot.pro.
### Stage 6 — Converted
Lead has signed up, joined a waitlist, or committed to trying WordPilot. Hand-off complete. Track for referrals and case studies.
## Workspace Structure
All lead work lives under `/leads/`. Keep this structure clean and always up to date: